Look at the Passive Sentences.A basic grammar checker tool for active/passive voice, wordiness and. At the end of the spelling and grammar check, you get the Readability Statistics. Look at your score for Passive Sentences. If you correct a passive verb or click Ignore Once, Word may show you another passive verb in the same sentence, if there is one and Word can detect it.Your hook had better be good and quick. Commercial or public purposes, please check out our Natural Reader. The passive voice detector automatically detects passive voice in a block of text. After adding passive voice to your proofing options, you can run the Spelling & Grammar check and view the readability. How to Use Microsoft Word’s Passive Voice Tool. If you still don’t see it after completing these steps then you may need to update the.
![]() Check For Passive Voice On For Word How To Write BetterBut it can be done.And it has to be done when you’re going up against the millions of blog posts published every day.Thankfully for us busy marketers, there’s a quick solution:Former British Prime Minister Winston Churchill was the master of power words. Use powerful languageHave you ever started to read a blog post casually, and then 15 minutes later found yourself knee-deep in the content, unable to stop reading?Have you come across a blog post in which the writer plays perfectly on your emotions and taps into your deepest desires?Not only do these types of posts keep you engaged and reading, but they are also hard to forget.Creating this type of content isn’t easy. On my consulting page, I start with problem and promise:I put my audience’s problem, the lack of traffic, front-and-center.Then, I make the promise to help find them the traffic they need.As readers continue to scroll, I provide the proof, through positive business reviews, of delivering on the promise.These reviews from top corporations show that you can trust my work and methods.If it worked for these big brands, it can work for you, too.Building this trust and providing this proof further cements the fact that I can help with the problem they are facing.When I have them hooked and convinced, I offer a proposal to help them:Copywriting formulas are simple and effective.You don’t need the copywriting gene or countless hours of studying to figure out “how to write better.”You just need to stick to the basics and use proven methods.Instead of starting from scratch, start with a copywriting formula and build out from there. This is the need or pain point that your customers are facing.In this example, that’s the “struggle to find your dream job.”Then, you move in with the advantages or reasons why this person needs to fix the problem.In this case, that looks like saving “years of wasted effort” or avoiding the “resume black hole.”Next, you provide proof of your product solving the problem:“Thousands of students have already used it to get _ results.”Then you close and seal the deal with an action-oriented task, like watching a video, signing up for a lead magnet, or clicking a CTA.My second favorite copywriting method is the 4 Ps.Here’s an example from my site. These formulas should be your go-to starting point every time.Problem, advantages (of solving the problem), proof (that you can solve it), and action.First, you present the problem. The stuff that worked decades ago can still work today if you do it right.I’m here to tell you that the notion that people are “either born with the copywriting gene or not” is a total myth.In fact, let me tell you an even greater secret.If copywriting doesn’t come naturally for you, there are plenty of tricks at your disposal to make your content better.You can use these to take all the guesswork out of writing good content.And they certainly don’t want to sift through your blog post to find the information they need.Adding filler copy or unactionable writing to make it more “long-form” will only annoy your readers.People will see right through your fluff and filler.But don’t take my word for it. But long-form doesn’t mean never-ending content.Being concise within the content is key when writing long-form pieces.We’ve already established that people don’t have long attention spans. Say more with lessLong-form content converts. They are power words because they make you feel something.Not writing a speech to rally your countrymen? You can still use power words for your own benefit, like on your product site:These triggering words spark emotions and get people to sit up and take notice.Words not only have the power of persuasion and inspiration, but they can drive conversions, too.Thankfully, Smart Blogger’s Power Words article contains 317 words that you can use immediately.Start using power words now to increase the length of time people stay on your site and how often they come back to check out your new content. The words drove emotion, provoking excitement and action.These aren’t just your everyday, run-of-the-mill words. Optimize rocket league for macThey’re squatters in your otherwise pristine piece.Advanced planning. Eliminate powerless wordsEditing isn’t always a walk in the park, even if you’ve been writing for years.It can be hard to weed out those subtle problems that diminish your copywriting.For every power word you pat yourself on the back for, there’s a powerless word waiting for you one sentence down.These words take the life out of your post and cause visitors to question why they started reading your blog in the first place.Not only that, but they dilute the real meaning of your post.They take up space without providing any real value. And it keeps it as concise as possible.Then you’re given the ability to dive deeper if you’re still onboard.Here’s another good example from Evernote:Two words for the title and just two short sentences for the benefits.What am I trying to tell you? Get to the point ASAP!I’ve picked up a few tips and tricks along the way in my own journey to perfect my copywriting.For me, I find it helpful to write out a short, one-sentence description of the blog post to be written or the product to be sold.This is essentially crafting the perfect headline that summarizes everything that’s going to be covered in as few words as possible.You can also try thinking about the key takeaway from your post.What is the problem you’re solving? What exactly will a user accomplish by reading your post or buying your product?Brainstorm the most compelling sentences you can think of that encapsulate the meaning of the entire piece. The rest of the ‘sales pitch’ is saved for the video.The page gives you the most important information up front. ![]()
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